Elegance of Elena is both a wedding boutique based in Thurmaston in Leicester and a UK online bridal store. I own and run the business with my Fiancé James.
So many of our lovely clients ask us about our name. Elegance of Elena is used to keep the memory of Elena Liberatore alive. Elena was my Nonna. Born in 1928 she was without a doubt, one of the most elegant, beautiful and kind woman you could ever hope to meet. Elena was born in a tiny village in the south of Italy called Capestrano, and grew up on the family farm.
Elena was a free spirit who yearned for adventure, so in 1958 she departed her motherland and settled in the UK. A hardworking, loving mother and Nonna Elena never failed to prioritise her family above her own needs, and she filled her life with love until the day she sadly passed away. When my fiancé and I decided to launch our Leicestershire based bridal boutique and online wedding accessories store, it seemed fitting to name it after the warmest, most caring person we had the privilege of knowing.
Elena was honest, kind and always wanted to bring happiness into people’s lives. We use those values in our business every day.
We want to make the experience you have with us special. We want it to be driven by what you want and not by the budget you have.
Planning your wedding should be the most exciting time of your life, yet we hear tales of brides feeling stressed and anxious, and sometimes a little lost. James and I are also in the process of planning our own wedding so we truly understand the emotions that come with planning your special day.
We help brides-to-be every day, and regardless of how big or small your budget is, we will do our utmost to ensure you enjoy every single second of planning your big day with us, we’ll help take much of the stress away at the same time allowing the legacy of my Nonna Elena to live on.
Whether you are visiting us in our boutique or through our online store, you will experience the same caring and honest experience.
Owner & Managing Director
Elegance of Elena Ltd